In spite of negative trends in the economy and increasing competition in the telecoms, in 2015 we demonstrated solid financial and operational performance and achieved the goals we set for the year
313.4bn
RUB
Revenue
In 2015, MegaFon’s consolidated revenue declined marginally by 0.4% year-on-year to RUB 313.4bn. Russian revenue remained the major component, accounting for over 98.4% of the Company’s total consolidated revenue. Mobile revenue increased by 0.2% y-o-y
76.8m
mobile
subscribers
MegaFon is currently the second-largest mobile operator in Russia in terms of revenue and subscriber base, with a 29.7% market share in total mobile subscribers
113,230
units
Base stations
Our goal is to achieve the highest level of 4G services penetration, improve our 4G/LTE network quality and coverage, and continue to upgrade our existing 3G network. As of the end of 2015, MegaFon had the largest network among Russian mobile operators
Our HighlightsSolid financial and operational performance was achieved in spite of negative trends in the economy and increasing competition in the telecoms industry. We have maintained our leadership position in communication quality, and further developed our pro-active customercentric approach.
Read moreMegaFon is one of Russia’s largest mobile operators in terms of revenue and subscribers. We provide services in all market segments, including voice, data and other mobile and fixed-line telecommunications services, digital TV and IP telephony. We also have subsidiaries in Tajikistan, Abkhazia and South Ossetia. As of the end of 2015, Megafon provided services to 76.8 million subscribers, including 74.8 million subscribers in Russia
Starting from 2012, MegaFon has successfully pursued a strategy of sustainable growth. The effective implementation of this strategy enabled us to build up free cash flow and increase the amount of paid dividends between 2012 and 2015
Maintain leadership in mobile data
Maintain revenue growth from value-added services
Continue the “smart development” of the retail network with focus on active subscriber base growth
Retain customers through excellence of end-to-end customer experience
Leverage potential in B2B, B2G and B2O business segments, increasing their “weight” within the Company
Leverage and realise synergies between fixed line, fixed broadband and mobile businesses
Leverage opportunities in new businesses through development and delivery of innovative products synergetic to the core business
Identify and deliver continuous operational improvements
Continue to actively develop network and service quality, combined with high efficiency
Develop management system focused on value creation